AEFFE announces the opening of the first Philosophy di Lorenzo Serafini shop in Jeddah, Saudi Arabia.

The store, opening in partnership with Rubaiyat, one of the most important luxury retailers in the country with over 350 international brands, is on the second floor of Stars Avenue Mall, ultimate destination for luxury shopping in Saudi Arabia.

The cozy, inviting space features a combination of natural brass, mirrored surfaces, coral wall-to-wall carpeting and displays the Philosophy di Lorenzo Serafini spring/summer 2017 ready-to-wear and accessories collections. — SG