BUSINESS

Steak House ‘goes back in time’ on October 25

October 21, 2017

STEAK House, the multi award-winning and highest volume casual-dining restaurant chain in the Kingdom today, will “go back in time” for one day this October 25 by bringing the prices of select popular menu items back to 1992 levels! The much-awaited promo is part of Steak House’s 25th year anniversary October celebrations themed “25 Years in Good Taste.”

The 25-year price roll back is one of the more exciting news to come out of the Kingdom’s casual-dining industry where homegrown Steak House is a pioneer. For one, the best-selling Original Steak House Cheeseburger, which has Steak House’s premium double meat and cheese with a side of French fries, will sell for only SR15! In addition, the price of the signature grill-it-yourself Black Rock Top Sirloin Steak will roll back to only SR65, the crowd-pleasing Country Fried Chicken to SR35 and the Original Philly Chicken Sandwich to only SR18, to name a few.

“Giving Steak House’s guests today a taste of how it all started 25 years ago is the biggest tribute we can offer for their loyalty,” said Maher Jadallah, Director of Operations for steak house. “The price rollback in itself is a very highly-anticipated promotion for the dining public, but it is really much more than that if you take into consideration the other exciting offers that run simultaneously with the rollback.”

All October, according to Jadallah, Steak House has been giving away free SR25 gift cards for every SR200 purchase. This has added unrivaled value to the restaurant’s offerings, especially when combined with the points earned by members of the Alfa Co. Rewards Card Program, Steak House’s loyalty program. Additionally, Steak House has put together month-long Weekday Anniversary Specials such as “Free Salad Bar” for diners on Sundays, “Kids Eat Free” on Mondays, “All-You-Can-Eat Steak & Chicken” for only SR95 on Tuesdays and “Free Dessert for your Table” on Wednesdays.

Jadallah also revealed that, in addition to the rolled-back prices, guests on October 25 will still get to enjoy Steak House’s new menu which features over a hundred menu items – a mix of new flavors and all-time favorites. Early crowd favorites are the new Spicy Jumbo Shrimp and the California-Style Hand-Carved BBQ Tri-Tip Steaks, which are certified Angus beef, slow roasted daily for tenderness and seared with Steak House’s special sweet and spicy BBQ sauce.

Steak House is one of the brands under Alfa Co., which also operates Piatto, FireGrill and City Fresh Kitchen. Alfa Co. is a subsidiary of the Al Faisaliah Group. — SG


October 21, 2017
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