RIYADH — Al Jazirah Vehicles Agencies has opened successfully the world’s largest Ford’s dealer showroom in Riyadh branch of Al Jazirah Vehicles, the sole authorized dealer of Ford and Lincoln vehicles in Saudi Arabia, located on Khurais Road.
The event was held under the patronage and inauguration of Prince Faisal Bin Bandar Bin Abdulaziz Al Saud, Governor of Riyadh.
The opening was attended by a number of officials, diplomats, businessmen, partners, local and regional media representatives; and an elite group of Al Jazirah Vehicles Agencies customers and top executives of Ford Motor Company.
This opening is a part of the Al Jazirah vehicles’ strategic expansion plan, which aims to enhance its visibility, have an access and provide the best services to its customers.
The showroom features advanced equipment and supported with state-of-the-art technologies to showcase Ford and Lincoln vehicles. This facility is world’s largest Ford showroom after Jeddah and Dammam showrooms located within a branch spreading over an area of more than 23,000sqm, and includes an integrated car service center equipped with the latest technologies and a warehouse for spare parts. The new giant branch will be added to Al Jazirah vehicles’ portfolio that consists of more than 200 facilities across Saudi Arabia.
Sheikh Abdullah Bin Fahad Al Kraidees, Chairman of2 Al Jazirah Vehicles Agencies Co., expressed his pleasure with this achievement added to the track record of the Company, and said: “In this special occasion, we emphasize our confidence in the Saudi economy and our commitment to develop our business in this blessed nation that offers numerous promising investment opportunities. These opportunities are set to increase with the ambitious Vision 2030, which we believe it will bring good to all of us. Now, we are working to align business development strategy to this vision. Being here today in this giant facility will make us more determined to boost our investment in development and planning in order to open more facilities including showrooms as well as service and spare parts centers. These facilities would create many jobs for Saudi youth, which is our responsibility and priority. We will continue to develop the skills of our employees in order to provide the best customer service.”
Jacques Brent, President of Ford Middle East and Africa, said “Saudi Arabia is a critical market for us and our partnership with Al Jazirah Vehicles is absolutely integral to our success.” He added: We also recognize the wider impact Al Jazirah Vehicles leadership has made in growing the Ford and Lincoln retail footprint right across the Kingdom with their continued investments. This facility promises to deliver higher levels of customer satisfaction and experience for both the Ford and Lincoln brands.” He added: «we are committed to the Saudi market and we have a lot of activities we are doing in terms of development of people here, we have a whole a Entrepreneurial campaign that we are working with together with some universities like Effat university in Jeddah, and we have launched that in March, and we will continue to roll out initiatives like that.»
The new branch is featured by its capacity. Being the world’s largest Ford’s dealer showroom, the new branch has a service department with a large reception capacity, in addition to other areas allocated for spare parts and for accommodating cars. — SG