On April 12th 2016, NET-A-PORTER and Tiffany & Co. announced an unprecedented global collaboration to make select Tiffany designs available for purchase on NET-A-PORTER.COM, beginning April 27 for a limited time.
NET-A-PORTER will be the only authorized online destination beyond Tiffany’s own channels where customers will find Tiffany & Co. jewelry, helping the brand reach new and prospective audiences among NET-A-PORTER’s loyal following in over 170 countries. This engagement significantly furthers the reach of Tiffany’s ecommerce presence, currently in 13 countries.
“Founded in New York, Tiffany has been a renowned house of luxury for 179 years, and brand collaborations with innovative partners like NET-A-PORTER help ensure that Tiffany’s timeless designs reach a new generation of customers, wherever they are,” said Philippe Galtie, senior vice president of international sales at Tiffany & Co. “With their recognized edit and fashion authority, NET-A-PORTER will re-introduce Tiffany to a new audience as more than the legendary jeweler, but an expression of personal style.”
The collaboration will go live on April 27, beginning with an edit of Tiffany’s iconic Tiffany T collection, which perfectly complements the unique style of the modern NET-A-PORTER woman.
About Tiffany & Co.
Tiffany is the internationally renowned jeweler founded in New York in 1837. Through its subsidiaries, Tiffany & Co. manufactures products and operates TIFFANY & CO. retail stores worldwide, and also engages in direct selling through Internet, catalog and business gift operations.
About NET-A-PORTER
NET-A-PORTER launched in June 2000 and has since established itself as the world’s premier online luxury fashion destination. A pioneer of innovation; NET-A-PORTER speaks to a global monthly audience of 6 million female luxury consumers, fans and followers via the weekly shoppable digital magazine THE EDIT, powered by NET-A-PORTER, and PORTER Magazine, the game-changing luxury fashion magazine powered by NET-A-PORTER that combines the intimacy of print with a state-of-the-art digital shopping experience and THE NET SET, the world’s first shoppable social media platform powered by NET-A-PORTER. NET-A-PORTER is presented in the style of a fashion magazine, is renowned for its unparalleled edit comprising more than 450 of the world’s most coveted designer brands, including Saint Laurent, Isabel Marant, Alexander McQueen, Givenchy, Valentino, Dolce & Gabbana, Gucci and Stella McCartney, over 190 specialist beauty brands within NET-A-SPORTER. NET-A-PORTER champions unparalleled customer service – offering express worldwide shipping to more than 170 countries (including same-day delivery to Manhattan, London and Hong Kong and next-day delivery to the UK, US, Germany, France, Australia and Singapore), a seamless shopping experience across mobile, tablet, desktop, email and telephone, luxurious packaging, easy returns and a multi-lingual customer care and personal shopping team that are available 24/7, 365 days.
