The onset of spring is an indication of new things to come. Spring also blooms the global trend picture – from fashion, textiles and interiors adorned with the colors of nature’s beauty and vibrancy. Jotun, the region’s leading paint manufacturer, goes bolder this season in the use of nature’s most beautiful, lively and bright colors to exude positive energy and the vibe of happiness with the launch of its Spring Summer 2016 collection.
This new collection is a tribute to spring season’s upbeat colors depicting combinations that exude the energies of brightness, happiness and optimism. The color palette reflects the good feeling of spring in the air, the first warm rays of sunshine, buds bouncing and flowers in beautiful color combinations; all of which triggers positivity in homes.
Announcing the launch of the Spring Summer 2016 collection, Lisbeth Larsen, Jotun’s Global Color and Creative Director, said “there is a tendency in the time that we want to bring nature into our homes. Green hues have been in the trend picture for a while, and now it's the flowers that are of great inspiration - both in pattern designs or just bold colors.”
Jotun’s latest interior paint innovation ‘Fenomastic My Home Rich Matt’ which gives walls a spruced up personality. It offers the best color experience, providing the most accurate colors making strong colors look soft, deep colors look rich, underlining it as the perfect choice for creating beautiful homes and professional interior design projects. The rich matt finish is a trend that is on the rise in terms of popularity, especially in the design industry.
“Jotun’s Spring Summer collection 2016 embodies a "young" character which is reflective in its fresh approach of using these shades of the season. When combined with colorful detail and floral fabrics, the uplifting mood underscores humor and playfulness. This will also appeal to those who believe ‘less is more’ when the shades are beautifully combined with white tones or black for a sophisticated impression,” added Larsen.
This vibrancy from nature is a collection of six colors, all of which are aptly titled by different elements of nature and will adorn the wall in different ways. — SG
