A NEW Guinness World Records title was set recently by Betty Crocker, the leading brand of dessert mixes from General Mills for baking the largest mug cake mosaic in collaboration with Panda Retail Company, the leading grocery retailer in the region.

The bake-off for the new Guinness World Records title for the largest mug cake mosaic was unveiled last Sept. 22 at Al Andalus Mall in Jeddah, measuring 112 square-meters with approximately 19,600 Betty Crocker mug cakes. It took 30 bakers almost 8 hours to create the marvelous cake and decorate it by 1900 Betty Crocker cake frosting tubs that represented the Saudi 88th National Day design on top of it before Guinness World Records adjudicator, Ahmed Jamal Jaber, officially confirmed it as the Largest mug cake mosaic ever.

“The idea of baking the largest mug cake mosaic marks our appreciation and admiration to the remarkable achievements of the Saudi nation as we are strongly committed to support the dreams and ambitions of the Saudi youth,” said Ali Shaikh, Commercial Director General Mills in the Middle East.

After the record was confirmed, the cake was distributed to visitors at Al Andalus Mall and also was delivered to a non-profit organization “Saudi Food Bank” to spread joy and create some festivity for all.

It deserved an impressive indulgence as a contribution to the local community to rejoice this splendid occasion.

Betty Crocker prides itself on redefining simplicity and ease of baking world renowned desserts. The brand that makes baking easy and quick for everyone in effortlessly simple steps, launched recently a highly innovative mug cake. Available in three indulging flavors, chocolate, blueberry and brownie, Betty Crocker Mug treats satiate diverse palates and require only one minute to be microwaved at the comfort of one’s home. — SG