BUSINESS

Face off: Realistic masks made in Japan find demand from tech, car companies

November 15, 2018
REAL-f Co. President Osamu Kitagawa shows off a super-realistic face mask at his factory in Otsu, western Japan. — Reuters
REAL-f Co. President Osamu Kitagawa shows off a super-realistic face mask at his factory in Otsu, western Japan. — Reuters

OTSU, Japan, — Super-realistic face masks made by a tiny company in rural Japan are in demand from the domestic tech and entertainment industries and from countries as far away as Saudi Arabia.

The 300,000-yen ($2,650) masks, made of resin and plastic by five employees at REAL-f Co., attempt to accurately duplicate an individual's face down to fine wrinkles and skin texture.

Company founder Osamu Kitagawa came up with the idea while working at a printing machine manufacturer.

But it took him two years of experimentation before he found a way to use three-dimensional facial data from high quality photographs to make the masks, and started selling them in 2011.

The company, based in the western prefecture of Shiga, receives about 100 orders every year from entertainment, automobile, technology and security companies, mainly in Japan.

For example, a Japanese car company ordered a mask of a sleeping face to improve its facial recognition technology to detect if a driver had dozed off, Kitagawa said.

"I am proud that my product is helping further development of facial recognition technology," he added. "I hope that the developers would enhance face identification accuracy using these realistic masks."

Kitagawa said he works with clients carefully to ensure his products will not be used for illicit purposes and cause security risks, but added he could not rule out such threats.

He said his goal was to create 100 percent realistic masks, and he hoped to use softer materials, such as silicon, in future.

"I would like these masks to be used for medical purposes, which is possible once they can be made using soft materials," he said.

"And as humanoid robots are being developed, I hope this will help developers to create (more realistic robots) at a low cost." — Reuters


November 15, 2018
40 views
HIGHLIGHTS
BUSINESS
2 days ago

Redington’s Vision for Saudi Arabia: Powering Digital Transformation and Ecosystem Growth

BUSINESS
2 days ago

droppRWA and RAFAL Real Estate set to launch Saudi Arabia’s first Tokenized Real Estate Transaction

BUSINESS
3 days ago

Alesayi Motors inaugurates new Mitsubishi showroom in Dammam as part of expansion strategy