JEDDAH — Jazeera Paints announced the launch of the new corporate ID of its trade mark for purpose of emphasizing and enhancing its presence and position as a leading national company, and fostering its image as a company understanding needs of its individual and corporate customers.
Announcement of launching the new ID of the company was made during a ceremony held in Fairmont Hotel in Riyadh to celebrate the 40th anniversary of company foundation which was attended by the founders of the company Mohammad bin Abdullah bin Nasser Al Rumaih, chairman of the board of directors and Saud bin Marshoud bin Ibrahim Al Rumaih the vice president of the board of directors, members of the board and a large number of the company’s employees, success partners, suppliers and agents in addition to some representatives of the press and different means of media and information. In this ceremony the company honored the leading agents of the company and their affiliates and staff all over the kingdom.
Abdullah bin Saud Al Rumaih, CEO of Jazeera Paints, explained that the new identify will help in provision of added value to its customers in terms of quality of the products and services provided, and providing the best constructional solutions that meet their needs. It will also lead to increasing the channels of communication with them to attain their satisfaction, confirming that the new trends will have many positive effects specially in terms of enhancing the attention and care paid to customers and provision a wider range of products and services that meet needs of different categories to be always a good partner of its customers inside and outside the kingdom.
He pointed out that this step in the march of change constitutes the vision of the company in continuous effort for development and advancement to cope with the latest developments in the world of paints, colors and constructional solutions, and to realize aspirations of our customers, and provide services to them more easily and comfortably. He clarified that Jazeera Paints was able to make a good reputation in offering high quality products, and ideal services for different categories He also invited customers to visit the new version of the company website «www.jazeerapaints.com, and utilize its services which are provided around the clock in all days of the week. He assured that the latest among these services is the first electronic shopping in the kingdom in the field of paints, in addition to services of its program (for you), in addition to services provided by its customer service center on the uniform No (92000085) which is also the first customer service center in paints industry in the kingdom.
He also spoke about some achievements of the company saying that production at Jazeera Paints’ factories has reached 400 thousand tons per year while it started with production of 400 tons only at time of incorporation. The number of products of the company reached to more than 450 products, and the network of its showrooms expanded both inside and outside the kingdom to become more than 650 showrooms. Number of the company’s employees has exceeded 2200, and it won many world certificates the last of which was (ETAG 004) which is the highest certificate in the world in the field of thermal insulation.
The company established «Jazeera Paints Academy» – the first academy specialized in education and training on applications of paints in the Gulf and the Middle East. Jazeera Paints also participated in the largest and most vital projects in the kingdom such as Riyadh Metro, expansion of King Khalid International Airport (5th terminal), King Abdullah Center for Petroleum Studies and Researches which affiliated to ARAMCO, Two Holy Mosques Train Project, Kidai Tower Project, and Jabal Omar Project in Makkah.
Al Rumaih assured that «Jazeera paints» works hard to encounter challenges of the twenty first century, continue its contribution in the modern urban boom, expand its activities inside and outside Saudi Arabia, develop its products and manufacture high quality and environment friendly paints using the latest world technology, accelerate the production process, cope with the market requirements and build partnership with customers and society emancipating from the sense of responsibility, and objective of all that is to upgrade the industry of paints and enhance its position in the local, regional and international markets.
Jazeera Paints produces different types of paints such as architectural, industrial, decorative, protective coatings, steel and wood paints, environmentally responsible paints, fireproofing, road markings, insulations, floor coatings, dry mortars and others. — SG