JEDDAH — Saudia Dairy and Foodstuff Company (SADAFCO) celebrated the 90th year of Saudi National Day. Given the exceptional circumstances imposed by COVID-19, SADAFCO launched a series of hygiene regulated and social distanced initiatives for employees, to lift their spirits while preserving their health, safety and wellbeing.

The celebrations kicked off with employees across the Kingdom receiving customized luxury chocolates, produced and packaged to the highest standards of hygiene. The treats were accompanied by a commemorative card to mark the occasion.

The head office hosted a Saudi traditional folklore tour performed by a professional band which visited each office and performed for the staff. All attendees complied with the highest levels of hygiene and social distancing to ensure an enjoyable and safe experience for all.

Highlights of the day were captured in a commemorative video, featuring the celebrations and performances on this momentous occasion.

“We stand here today, full of pride, as we celebrate Saudi National Day with our employees, partners and loyal customers. As we faced the challenges of the last few months, we have risen to the challenge.

“We implemented the most rigorous safety and hygiene protocols, taken care of our employees and partners, and harnessed the latest innovation to ensure a steady and safe supply of food to the people of Saudi Arabia. Today, we look forward to continuing our role in supporting the Kingdom in years to come.” said Talal Al Nounou, manager HR, government & public relations.

“It has been a challenging year, but one filled with triumph against adversity. This is what we are celebrating here today on the 90th Saudi National Day. For over 40 years, we have supported Saudi Arabia’s cultural heritage, growth, health and education. We look forward to supporting and celebrating our future generations as they carry the flag for unity and harmony of our great country,” said Mashael Zidan, communication officer. — SG