KAEC — For the third year, AlTawkilat Premium, the official dealer of INFINITI cars in Saudi Arabia, was a partner with Golf Saudi to provide a premium experience for golfers, VIPs, and guests at the 2022 PIF Saudi International powered by SoftBank Investment Advisers.
With the Public Investment Fund (PIF) as the new title sponsor, the Royal Greens Golf and Country Club in King Abdullah Economic City hosted the world’s best golfers during the Asian Tour, including the 2020 US Open champion Bryson DeChambeau, former world number one Dustin Johnson and six-time majors champion Phil Mickelson.
During one of the most prestigious tournaments in golf, the full line of INFINITI models was available for VIPs personalities and the interested guests to live the INFINITI experience while enjoying the event.
Media elites, social media representatives and influencers enjoyed numerous activities and public spaces that honor the game while conducting test-drives for the INFINITI line of luxury, performance and sophistication. This includes the all new INFINITI QX80, the innovative luxury SUV, the INFINITI QX60 crossover SUV which combines a luxurious interior, a modern exterior, and space for 7 passengers and all-new model INFINITI QX55 Crossover Coupe.
In addition, at the mini Golf zone, INFINITI team associated by Golf Saudi members took part to introduce Golf to their guests as a new sport in the Kingdom, and accompanied them on Golf cart tours around the fascinating Royal Greens Golf and Country Club. They also made sure to spread the safe driving awareness tips for the kids and young guests as part of INFINITI’s ongoing campaign to ensure safe driving rules for children “Eyes on You”.
“We are happy to be back at one of the most special sports events in Saudi Arabia for the third consecutive year,” said Eng. Mohammed Abduljawad, Chairman, AlTawkilat Premium. “This event is now part of the brand’s sports marketing strategies and we will be always excited to continue our relationship with Golf Saudi, so we can deliver our luxury experience concept to golfers and community as well as supporting sports, initiatives and events hosted by the Kingdom in all fields.”
The 2022 Saudi International powered by SoftBank Investment Advisers final leaderboard is headed by the winner Harold Varner III, who earned the Asian Tour win at Royal Greens Golf and Country Club in King Abdullah Economic City, Saudi Arabia.