At the recently concluded GAIKINDO Indonesia International Auto Show 2023, OMODA 5, the brand's debut model that has been selling like hotcakes in Indonesia, garnered the distinguished "Best Test-Drive SUV" award. Granted by the Indonesian Automotive Industry Association (GAIKINDO), this esteemed award synthesizes test-drive statistics and media sentiment garnered throughout the duration of the Indonesian auto show, serving as yet another testament to OMODA's robust product offerings and visionary technologies.
Prior to this, OMODA had already amassed various international recognitions and awards. In 2022, it received the "Most Technologically Advanced SUV" prize from the Qatar Automobile Association, secured five-star safety ratings in both Euro NCAP and A-NCAP tests, and won two heavy-hitting awards at Mexico's Autoshow TV3: "Best Midsize Crossover" and "Car of the Year 2022."
Cutting-Edge Design Tailored to a New Generation's Aesthetic Preferences
In recent years, as younger generations exhibit escalating interest in automobiles, discerning their preferences has become pivotal for automotive brands striving for market breakthroughs in an increasingly competitive landscape. To the younger crowd, a car is not merely a means of transport, but a reflection of their identity and taste—something fresh and fashionable is non-negotiable.
As a global emerging automotive brand, OMODA has emphasized open dialogue with younger demographics from its inception. Its debut model, OMODA 5, astutely addresses contemporary youth demands through surreal aesthetics and a plethora of forward-thinking technologies that cater to their penchant for uniqueness and individuality. Adhering to its exclusive "Art in Motion" design philosophy, OMODA 5 boasts avant-garde, boundaryless styling, appearing as a piece of art where light and shadow intertwine. Its technologically advanced cockpit, replete with immersive wrap-around screens, further contributes to an enveloping sense of wonder. Consequently, it's not surprising that many users and media reviewers at the Indonesian auto show praised the OMODA 5 for its "futuristic, cool design."
Smart Technology as the Compass for Future Mobility
In this era, steered by intelligent technology, the tech-savvy new generation has stringent expectations for smart features in cars, demanding not merely soulless functionalities but emotionally resonant experiences.
OMODA has invested considerable resources into elevating the smartness of its vehicles, aiming to transition from a mere transportation tool to becoming a "smart companion" for young drivers. OMODA 5 perfectly epitomizes this, equipped with an advanced driver-assistance system that encompasses virtually all driving scenarios and provides comprehensive support and protection. Its intelligent voice modulation system allows for more precise interaction with the driver, while its high-end audio system and 3D full-color visual display screen conjure an atmosphere akin to an entertainment-laden smart living room. Indonesian automotive journalists who experienced the OMODA 5 observed that it stood out for its cutting-edge technology and pioneering personality, winning the favor of many Indonesian youngsters.
This year's Indonesian auto show didn't only feature OMODA 5 making waves. A brand-new model, the OMODA 5 EV, also made its first appearance in Indonesia. Expected to hit the Indonesian market in February of next year, this new vehicle aims to offer more Indonesians a taste of electric vehicle technology and experience, contributing to a low-carbon, eco-friendly lifestyle while ushering in a new wave of green intelligent mobility.
