TCL, a global leader in consumer electronics and the world’s top 2 TV brand, introduced the TCL C855 Premium QD-Mini LED TV. To witness the remarkable features of the C855 first-hand, TCL is also inviting tech enthusiasts and esports fans to an exclusive offline gaming tournament to play Call of Duty (COD) and FC24, organized with STC Play, slated to take place in Riyadh's Granada Mall from 23rd August onwards.

The launch of the C855 comes with a special sales campaign designed to offer additional value to customers. The "Premium Home Theater Package" will be available from August 20th to September 20th.

Commenting on the launch of the new product in the Kingdom, Ms. Sunny Yang, General Manager of TCL Mid-East & Africa Business Group", stated, "We are thrilled to introduce the C855 QD-Mini LED TV to the Middle Eastern market. This new TV line represents the pinnacle of our technological advancements, offering an unparalleled viewing experience with lifelike colours and superior contrast. We look forward to engaging our customers through our exciting campaigns and events, which reflect our commitment to providing premium home entertainment solutions."

In addition to the C855, TCL is also offering the "Extra Assurance Package" for the C755, which includes a 1-year extended warranty, totalling 4 years of coverage. These campaigns underscore TCL's commitment to enhancing the home entertainment experience for its customers.

The C855 QD-Mini LED TV is designed to reshape the viewing experience. Available in sizes ranging from 65” to 98”, this premium TV combines the merits of QLED and OLED technologies, transforming the traditional backlight into lighting that is close to pixel-level precision. With up to 2304 local dimming zones and a peak brightness of up to 3500 nits, the C855 delivers astonishingly vivid visuals.

TCL's Quantum Dot technology unveils over one billion hues of vibrant and precise colours, providing up to 97 per cent colour gamut according to the DCI-P3 standard. The AiPQ Pro Processor, an AI-driven picture quality processor, captures and optimizes every detail for vibrant colour, excellent contrast, and crystal clarity. The ultra-slim design allows the C855 to seamlessly integrate with home decor, highlighting any space like a work of art.

As part of their engagement strategy, TCL, in collaboration with STC Play, is hosting a COD and FC24 tournament, giving attendees the chance to experience the C855 firsthand. The offline final match will take place at Riyadh's Granada Mall from August 23rd to August 24th. During this event, attendees at the final match will also have the opportunity to win exciting prizes to take home.