Mariam Nihal

Saudi Gazette

 

Of course your hair doesn’t magically evolve into Rapunzel’s silky locks after a hair wash. And any woman who tells you that is only telling you her version of the truth. What it does transform into is coarse, frizzy and dead weight of heavy full-mass hair, which when eventually dries, sees Lion King make a comeback.



Humidity gets the best of us. Even a blow-dry look can deteriorate within minutes in the scorching heat outside. Considering the outside temperatures are leaning back and forth between 40 to 42 degrees, we plan our daily hair wash rituals before and after washing our hair. Luckily, BeautyBox Ltd, a Saudi initiative based on hair beauty products has introduced Keratin X-press and Organix hair care range.



The Organix trademark is a new prodigy that is sulfate and paraben free. The range uses organic and natural ingredients with an exclusive blend of coconut oils, avocado oil, keratin proteins and cocoa butter.



If your hair is damaged, thin, frizzy, and unmanageable with uncontrolled curls this is a quick long lasting solution.



Especially with those of us who color our hair or use various treatments, Organix helps leaving your hair texture smooth and easy to take care of as compared to regular shampoos in the market. And it smells delicious. The range includes shampoo, conditioner, and deep conditioning masque, protection treatment and anti-frizz. The RG Cosmetics Keratin X-press is a keratin spray infused with argan oil and hydrolyzed silk. It is used as a heat protection blow-dry spray that does not harm your hair with exposure to humidity and other hair treatments. It helps to retain the texture of silky smooth hair. The spray is also used as an enhancer for the professional Amazon Keratin treatment. After drying your hair, you can use Organix Moroccan Argan oil, which is infused with a sultry aroma and a centuries-old formula inclusive of natural vitamin E and antioxidants to renew hair cell structure.