Ahmed Mohamed Saleh Baeshen & Co. succeeded in registering its honorary brand “Rabea Tea” in the Guinness World Records, breaking a new attempt for the largest tea bag in the world during an event held at Red Sea Mall in Jeddah, Saudi Arabia. This event coincided with the launch of the company's latest innovative product “Full Leaf Tea Bags”, which guarantees costumers the optimum quality and taste, which has been tendered through its loose full leaf tea over the years.

 

Ahmed Mohamed Saleh Baeshen & Co. was able to break this new world record by manufacturing the largest tea bag in history as measured by the certified adjudicator from Guinness World Records who landed from New York for this occasion. Weighing at 250 kilograms, Rabea Tea’s largest bag measures 4 meters in height and 3 meters in width, enough to prepare an astounding 100,000 cups of tea. The bag was unveiled at Red Sea Mall in Jeddah, and is scheduled to tour Riyadh and Dammam to give the unique opportunity for the community to witness and engage on ground with the activity, hand-in-hand and entering history with Rabea Tea.  The company has placed a strategic program to donate the contents of the tea bag to charitable organizations, reaffirming the commitment of being near the community.

 

The innovation of the “Full Leaf Tea Bags” was developed over more than a decade of R&D with the support of experts from corners of the globe to bring forth the most optimum mechanism to package full tea leaves in a simple tea bag, delivering the same pure taste and freshness consumers are accustomed to. The product is blended and packaged at the company's factory in Jeddah, being one of the most state-of-the-art tea factories in the Middle East region. The factory is equipped with a world class tea laboratory aimed to maintain the level of quality and taste, in addition to numerous innovations at the level of blending, filling and packaging.

 

Khalid Baeshen, Chairman of the Board of Directors at AMS Baeshen & Co. said “it brings us utmost joy and pride for everyone working with us to partake in the launch of the full-leaf teabags alongside making history with our new world record achievement, reflecting positively on the commercial and industrial sectors in Saudi Arabia.”

 

He added “the manufacturing of the modernized full-leaf teabags is produced with full professionalism and backed by the extensive experience of the company's management; in accordance to the usage of highest quality standards and the latest equipment in the field of packaging to preserve a high quality flavor and golden color characteristics.”

 

“Our beloved Kingdom has been going through major stepping stones that place us on the world map in many aspects of what we do and deserves such recognition as our close-to-the-heart traditions and customs are associated to the habit of consuming tea, reflecting the Saudi’s hospitable culture and modernization of today’s lifestyles that we bring forth a product that does not compromise on quality and taste, sustaining the finest produce brought forth by Rabea Tea.”

 

 Khalid asserted the company’s keenness to continue providing the finest and the most enduring – exquisite tea products selected among thousands of plantations around the world to ensure consistent high quality products to loyal and valued customers. — SG