Lufthansa has launched the largest product upgrade of all travel classes in its history when its First Boeing 747-8 furnished with Premium Economy Class took off.
On board Lufthansa Boeing 747-8, the new Premium Economy Class was presented on the special flight of LH 9880. The aircraft, with the registration number D-AIYQ, is the first in the Lufthansa fleet to offer the new class of travel on board. Experts from Lufthansa Technik have fitted the Boeing 747-8 with the 32 new Premium Economy Class seats and performed all the necessary quality checks.
The aircraft, which is called the “Schleswig-Holstein”, flew over the German region of the same name in a two-hour special flight.
“We have just seen a genuine première”, said Karl Ulrich Garnadt, Member of the Executive Board of Lufthansa AG and CEO of Lufthansa German Airlines. “We are launching a new travel class for the first time in 35 years.” Garnadt stressed that Premium Economy was an important part of the “biggest product upgrade in Lufthansa’s history”. By late summer of next year, Lufthansa will have modified First, Business and Premium Economy Class on its entire long-haul fleet according to schedule and as part of its quality campaign. “With Premium Economy Class alone, we will be able to offer some 1.5 million passengers per year the opportunity to choose extra comfort and quality at affordable prices,” said the German Airlines CEO.
From as early as December 1 – nine days earlier than scheduled – Lufthansa customers will be able to enjoy Premium Economy Class on all flights on the Boeing 747-8 fleet. The “dash-8 fleet” will then offer by far the most cutting-edge and exclusive traveling experience available at Lufthansa.
Premium Economy Class seats will make up some 10 percent of the entire seating capacity on each wide-bodied aircraft. Over the next few months, Lufthansa will thus fit between 21 (Airbus A330-300) and 52 (Airbus A380-800) new seats in each of its aircraft. On board the Boeing 747-8, 32 seats will be modified in line with Premium Economy Class specifications. The airline commissioned a total of 3,600 seats from the manufacturer ZIM.
Alongside Premium Economy Class, Lufthansa is also working intently on upgrades to First and Business Class on board its long-haul aircraft. All these quality-related measures are set to be completed by late summer 2015. Lufthansa will then be in a position to offer its guests in all classes the exclusive traveling experience of a prizewinning five-star First Class as well as the new Business Class, where aircraft seats can be transformed at the touch of a button into a comfortable bed with a horizontal sleeping area of 1.98 meters long.
Lufthansa is currently offering special introductory prices for Premium Economy Class flights. For instance, return flights to Washington D.C. are available from as little as €1,199 ($,199), while passengers to Beijing can enjoy the new traveling experience for a mere €1,249 ($,575).
In addition, no rebooking fees are being charged to passengers looking to rebook from Economy to Premium Economy Class. As soon as Lufthansa Premium Economy Class becomes available on a flight route, an existing Economy Class booking can be upgraded to Premium Economy Class.
Passengers will only have to pay the difference between the fares of the two tickets, provided that no changes are made to the original flights that were booked.
This applies even if the original ticket was booked for a price that did not permit rebooking. — SG