CITYMAX Hotels was declared winner of the coveted Middle East’s Leading Budget Hotel Brand 2017 award for the 4th consecutive year at the World Travel Awards held in Dubai.

Russel Sharpe, COO, Citymax Hotels, said “the World Travel Awards is the most prestigious travel and tourism recognition and we are truly honored to have been voted Middle East’s Leading Budget Hotel Brand by both industry professionals as well as travellers. This accolade is testament to the incredible hard work and dedication that our associates put into providing a memorable experience to our guests. It also recognizes the commitment to excellence which Citymax Hotels has consistently demonstrated both in terms of service and facilities together with value for money. On behalf of our entire team I would like to thank everyone for this wonderful trophy.”

The World Travel Awards, now in the 24th year, serve to acknowledge, reward and celebrate excellence across all sectors of the global travel and tourism industry.

Elaborating on the brand’s unique differentiators, Russel said “as a brand, at Citymax Hotels, we understand that whether travelling for business or leisure, our target guests desire a hotel experience that allows them to make the most of their budget and time. We are focused on offering an experience rather than a place to stay, with stories to share in person and online. We are a mid-market lifestyle brand with a vibrant and more contemporary approach to hospitality providing an elevated level of comfort, convenience and efficiency in a fun and friendly environment. Being equipped with a superb range of dining and recreational venues and located in carefully selected areas close to key business and leisure hubs, our hotels are an excellent choice for travellers.” — SG