BUSINESS

Saudi media delegation visits Hyundai Motor R&D Center

August 18, 2019
All-new Sonata
All-new Sonata



SEOUL —At the invitation of Yousuf Mohamed Naghi Motors Company – Hyundai, a Saudi media and press delegation visited Hyundai Motor’s headquarters at Korean capital, Seoul. The delegation was received by the company’s senior officials, whom briefed the delegation on the latest production and design technologies of Hyundai. The Saudi delegation, as well, participated in a press conference held by the company for launching both Hyundai Sonata 20120, and the family all-new SUV car Palisade.

The press conference was held in the world’s largest integrated technical center of Hyundai Motor Company, which is the world’s first of its kind, The Saudi media delegation had the opportunity to view the car production stages of this Center. At the press conference, the company's senior officials spoke about Hyundai Motor’s plans and future strategy to cope with the enormous advances the automotive industry.

Afterward, the delegation moved to the company’s Research and Development Center, which is located in Seoul and built on an area of 3 million square meters, and employs more than 13 thousand engineer of Hyundai engineers. The delegation and checked the production lines at the factory in addition to test-drives some of the new cars at the center’s track, as well as were acquainted with the safe driving procedures, and safety systems available in Hyundai cars, which the company pays great attention to safety of its cars.

Commenting on this visit, Khalid Alharthy, National Marketing Operations and PR Manager at Mohamed Yousef Naghi Motors Company-Hyundai, said: “The fruitful cooperation between us and Hyundai and the strategic partnership that combines us in decades today confirmed through this important visit of the Saudi media delegation to introduce them to the latest technologies used in the manufacture of Hyundai cars, and the precision tests that runs on all Hyundai products, as well as Hyundai's keenness to manufacture high quality products at competitive prices.”

He added: “I anticipate that the Research and Development Center visit was an opportunity for the media delegation to see the future of automotive technology, it also symbolizes the optimal process for the development of the automotive world. There is no doubt that this will be reflected in our clients and helps us to develop our business.”

As for the new models which were launched during the visit, Alharthy assured that these models will be launched officially at Mohamed Yousuf Naghi Motor Company – Hyundai, and will constitute a quantum leap in terms of stylish designs, advanced features and modern technologies that are offered exclusively to the Saudi consumer. — SG


August 18, 2019
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