RIYADH — Samsung Innovation Campus (SIC), a local CSR program launched by Samsung Electronics and MISK Academy, made its debut in Riyadh on Sunday. This initiative is in partnership with MiSK Academy, which is part of Crown Prince Muhammad Bin Salman’s non-profit MiSK Foundation, and aims to help young adults in the Kingdom gain skills that are useful for their academic and professional careers in the technology-driven job market.

The curriculum planned for SIC Saudi Arabia comprises of immersive training in the fields of Internet of Things (IoT) and Artificial Intelligence (AI). This comes at a time when technological developments and innovation have been transforming traditional industries across Saudi Arabia and the world. With the shared goal of empowering youth in the Kingdom, Samsung Electronics and MiSK Academy are providing this unique opportunity for job seekers to develop their skills and employability.

Y. J. Kim, President of Samsung Electronics in Saudi Arabia, said: “Our goal with the newly launched Samsung Innovation Campus is to equip our youth with the skills that are essential for the Fourth Industrial Revolution. Our education initiative reflects our vision to enable young adults and boost local talents in the Kingdom by providing top-quality training that ensures their readiness for the future.”

Omar Najjar, CEO of MiSK Academy, said: “Following the MoU signing between MiSK Academy and Samsung Electronics Saudi Arabia in November 2019, we are pleased to be part of an initiative that will help the youth in the Kingdom.

Samsung Electronics Saudi Arabia and MiSK Academy, through SIC, aim to drive the Kingdom’s digital transformation forward and build a knowledge-based economy, which are in line with the Saudi Vision 2030. — SG