REDTAG to open more than 20 stores this year

REDTAG to open more than 20 stores this year

Expansion in the Middle East in full swing

REDTAG, the value fashion and home lifestyle brand, announced that its continuing growth target is to increase the number of stores in the Middle East by more than 26 percent within the next two years. In addition to the recent opening of four new stores in Saudi Arabia, the brand’s plans to open 20 more stores in the MENA region by 2016 including KSA, Oman, Egypt, Iraq, and Uzbekistan.

Striving to offer its customers products with cutting-edge styles and fine quality, REDTAG’s success within the MENA region has led the company to open four more stores in the Saudi Arabian cities of Madina, Sabya, Riyadh and Mubarraz. These openings are part of the brand’s expansion plan to be easily accessible for all shoppers even in more remote areas.

David Pidgeon, Chief Operating Officer, said: “With four more stores in Saudi Arabia opened recently, we have invested in offering better access to our fashion and home products for all of our customers in the region.”

Moreover, he said “the Middle East is a very big value market for our brand and we have managed to penetrate in 59 cities across the region. To further strengthen our position in the region, we aim to add more retail showrooms to be even more connected in smaller towns and cities.”

He added: “The new store openings are in line with our dynamic brand vision to provide a pleasant shopping experience with a great variety of affordable & stylish fashion and home collections to all of our customers across the MENA region.”

Out of a total of the brand’s over 170 stores across the Middle East, 101 are currently in Saudi Arabia, with a large presence in other countries including the Bahrain, Egypt, Iraq, Jordan, Kuwait, Nigeria, Oman, Qatar, Tunisia, UAE, Uzbekistan and Yemen.

Fashion lovers can enjoy choosing from a wide array of trendy clothes and accessories for all their shopping requirements. The new winter collection of lively ladies fashion, stylish children’s clothes and modern menswear as well as chic accessories and home decoration products will also be available in the newly opened stores in Qatar, Saudi Arabia, Egypt, Iraq and Uzbekistan, as well all as at all other stores in the region. — SG